Trusted by Leading Projects Across Web3
From L1 ecosystems to first-time token launches, founders want a cryptocurrency marketing agency that has already run a launch like theirs, with positioning, PR, KOLs and community growth under one team.
From L1 ecosystems to first-time token launches, founders want a cryptocurrency marketing agency that has already run a launch like theirs, with positioning, PR, KOLs and community growth under one team.
Crypto publications and industry directories have listed Blockchain App Factory among the leading crypto marketing agencies for token launches, DeFi, RWA and Web3 projects. These are the rankings we appear in.
A crypto marketing agency plans and runs growth campaigns for blockchain projects: token launches, exchanges, DeFi protocols, NFT collections, and Web3 apps. A general digital marketing company rarely knows where crypto audiences actually spend their time. A specialized crypto marketing firm does, because it works inside those channels every day: KOL and influencer networks, crypto PR outlets, Telegram and Discord communities, and X. For networks, infrastructure and enterprise blockchains, the same work becomes blockchain marketing: the audience shifts from token holders to developers, partners and the businesses that will build on the chain.
Campaigns are planned around token events like TGE, listings, and mints, and kept compliant with each market's crypto promotion rules. Blockchain App Factory has run this playbook in 500+ campaigns, including 90+ token launches for projects such as OpenLedger, Jump.trade, Tezverse and CNKT+.
500
+Marketing Campaigns
140
+Premium Crypto Media Partners
3500
+Vetted KOLs and Creators
10
Markets Covered by Compliance Review
From pre-launch demand through post-listing momentum, our crypto and blockchain marketing services give token projects and Web3 protocols the reach to attract the right audience. That now includes newer ground: AI-led discovery and wallet-first user journeys.
Six programs from our packages that run alongside the core services above. Most projects add one or two, depending on whether the launch needs holders, retention or proof.
Galxe and Zealy quests and airdrop campaigns, with every wallet scored for Sybil activity before the snapshot.
Ambassador tiers and referral rewards that turn early holders into a repeatable acquisition channel.
Mindshare earned through research, analyst coverage and founder publishing, distributed through Kaito Studio.
Campaigns that convert inside Telegram Mini Apps, measured by the wallet connects each one drives.
Interviews, op-eds and thought-leadership posts that build the founder’s profile alongside the project account.
Landing page and wallet-connect fixes that raise the share of campaign visitors who complete an on-chain action.
DeFi, NFTs, exchanges, RWAs, and Web3 games attract different users, and each is judged by a different metric. We study your market, audience, and launch goals, then build a mix of PR, KOL outreach, community growth, and content around the metric your buyers actually check. Not every client has a token. For exchanges, wallets and infrastructure, campaigns focus on user acquisition, developer adoption and retention.
Pre-TGE positioning that starts 60 to 90 days before the sale.
Listing-day traffic and referral-driven volume campaigns.
Trust-led, compliance-aware messaging for tokenized assets.
DeFi marketing services built around liquidity events and TVL growth.
Whitelist demand and holder retention planned past mint day.
Fast-moving X and Telegram campaigns built for viral reach.
Positioning for the AI and blockchain crossover audience.
Player acquisition and guild outreach for in-game token economies.
Chain-specific playbooks for ecosystem awareness and developer adoption.
Selected campaigns from our marketing work. Each card says what we ran and what the number counts.
Impressions tell you a post happened. These are the numbers we report instead, and where each one comes from.
Media placements with live links, KOL posts with post-level analytics from the creator's own account, and share of voice in the markets you are targeting.
Community joins, the share of those members still active after 30 days, and quest or campaign completions.
Wallet connects attributed to the source that drove them, participation in the claim or sale, and cost per attributed wallet.
Reporting follows your package: monthly on Starter Launch, bi-weekly on Growth Launch, weekly on Market Leader, and a live dashboard with weekly executive reviews on Enterprise. Each report uses the metric definitions agreed at kickoff.
Metric definitions are fixed in week one, so the month-three number means the same thing as the month-one number. A press hit cannot be traced to a wallet, so it stays in the coverage column.
Reported from
Founders trusted us with projects years in the making. Read the reviews that made our expert team their best choice.
Promotion rules differ by market, and the penalty for breaking one usually lands on the project. Every paid creative, KOL post and press release is checked against the rules of the market it targets before it goes live.
| Market | Who sets the rules | What it changes in a campaign |
|---|---|---|
| United Kingdom | FCA financial promotions, ASA | Risk warnings, a 24-hour cooling-off period and appropriateness checks for first-time investors. No refer-a-friend incentives. |
| European Union | MiCA, GDPR | Marketing must be identifiable as marketing, fair and clear, and consistent with the white paper. |
| United States | SEC, FTC, CFTC | A token offer can fall under securities law. Paid endorsements need clear disclosure. |
| India | ASCI virtual digital asset guidelines | A fixed risk disclaimer on every ad, no use of the words currency or securities, and no minors in the creative. |
| Singapore | MAS digital payment token guidelines | No public advertising and no influencer promotion. Only your own site, app and accounts. |
| United Arab Emirates | VARA in Dubai, SCA federally | Disclosure and influencer rules apply to UAE-facing promotions. |
| Hong Kong | SFC | Only licensed platforms can market virtual asset services to retail investors. |
| Australia | ASIC | Promoting a crypto product can trigger licensing obligations. |
| Canada | CSA, provincial regulators | Crypto trading promotion can fall under securities rules. |
| Japan | JFSA, JVCEA | Industry advertising rules govern how token offers are promoted. |
Last reviewed October 2026. This table is a planning summary of each market's promotion rules, not legal advice. Campaigns in regulated markets may also need sign-off from your own legal counsel.
Three phases, from groundwork to scale. The sequence is the same whether you are launching a token or growing one that is already live.
Weeks 1 to 4
Weeks 4 to 8
Month 3 onward
There is no useful one-size-fits-all number in crypto marketing. What you spend depends on how big the launch is, where you want attention, how fast you need it, and how aggressively you want to compete. Our end-to-end model offers flexible package options for all your needs!
| Features | Starter Launch | MOST POPULAR Growth Launch |
Market Leader | Enterprise |
|---|---|---|---|---|
| Ideal For | MVP, Testnet, Early Community | Token Launch (TGE/IDO/ICO) | Funded Projects | Exchanges, L1/L2, Ecosystems |
| Starting Price | $7,500 | $15,000 | $30,000 | Custom |
| Market Research & GTM Strategy | Included | Included | Included | Included |
| Narrative & Messaging | Basic | Advanced | Full Positioning | Executive Positioning |
| Brand & Launch Strategy | Included | Included | Included | Included |
| Competitor & Market Analysis | Included | Included | Included | Included |
| Landing Page Review | Included | Included | Included | Included |
| Community Setup (Telegram & Discord) | Included | Included | Included | Included |
| Community Management | Basic | Full | Dedicated Team | Multi-language Team |
| Ambassador Program | Not Included | Included | Included | Enterprise Scale |
| Referral Program | Not Included | Included | Included | Included |
| Social Content Management | 3 Posts/Week | Daily | Daily + Campaigns | Dedicated Content Team |
| Threads & Educational Content | Included | Included | Included | Included |
| Creative Design | Standard | Premium | Unlimited Campaign Assets | Dedicated Creative Studio |
| Video Content | Not Included | Short-form | Full Production | Premium Production |
| Meme Marketing | Not Included | Included | Included | Included |
| Launch Countdown Campaign | Included | Included | Included | Included |
| Twitter Spaces Strategy | Strategy | Managed | Weekly | Full Campaign |
| KOL Strategy & Outreach | Not Included | Mid-tier KOLs | Premium KOLs | Global Influencer Network |
| Community Partnerships | Limited | Included | Extensive | Enterprise Partnerships |
| PR Strategy | Not Included | Press Release | Tier-2 Media | Tier-1 Crypto Media |
| Founder Interviews | Not Included | Not Included | Included | Included |
| CoinGecko Listing Support | Included | Included | Priority Support | Full Management |
| CoinMarketCap Listing Support | Included | Included | Priority Support | Full Management |
| Exchange Marketing Support | Not Included | Basic | Full Campaign | Enterprise Coordination |
| Quest Campaigns (Galxe/Zealy) | Strategy | Managed | Multi-platform | Enterprise Scale |
| Airdrop Campaign Management | Strategy | Included | Included | Advanced Campaigns |
| Trading Competition Strategy | Not Included | Not Included | Included | Multi-Exchange Campaigns |
| Paid Advertising (X/Google/Reddit) | Not Included | Basic | Multi-channel | Performance Marketing |
| Wallet Growth Campaigns | Not Included | Included | Advanced | Institutional Scale |
| Partnership Outreach | Not Included | Not Included | Included | Dedicated BD Support |
| Launchpad Coordination | Not Included | Not Included | Included | Multi-launchpad Strategy |
| Post-TGE Growth Strategy | Not Included | Included | Included | Long-term Retainer |
| Performance reporting at your package's cadence | Monthly | Bi-weekly | Weekly | Live Dashboard |
| Dedicated Account Manager | Included | Included | Senior Strategist | Dedicated Growth Team |
| Strategy Calls | Monthly | Bi-weekly | Weekly | Weekly Executive Reviews |
| Order Now | Order Now | Order Now | Order Now |
The questions founders ask us before signing, and how we answer them.
Bot-inflated engagement is common on mid-tier crypto accounts, so follower count proves very little.
Many “tier-1 PR” packages are paid placements presented as editorial coverage.
No agency controls exchange decisions or token price, so a guarantee is a warning sign.
Retainers that quietly include media spend leave less budget for the actual work.
Impressions show that a post went out, not that anyone acted on it.
Different channels pay off on different timelines, and judging them all at month three wastes the slower ones.
What we have learned running campaigns, written up in full.
How to win subreddits, run compliant ads, and shape what ChatGPT says about your token.
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Turning Telegram into a growth and revenue engine with Stars, TON and Mini Apps, measured at wallet level.
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Ranking your project inside ChatGPT, Perplexity and AI Overviews with AEO and GEO tactics built for 2026.
Read the article →Crypto projects launch better when strategy, technology and growth sit in the same room. These are the three people you will actually deal with.